AI Insights · Timothy · October 2025
Top 5 Play Pass Games Performance on iOS in the UK Q3 2025
Explore the performance trends of the top 5 Play Pass games on iOS in the UK for Q3 2025, including downloads, revenue, and active users.
In the third quarter of 2025, the top 5 Play Pass games on iOS in the United Kingdom showed varied performance trends. Data from Sensor Tower provides insights into their weekly downloads, revenue, and active user activity.
LEGO® DUPLO® World by StoryToys Limited saw a gradual increase in weekly revenue, peaking at approximately $5.1K in the last week of September. Downloads saw a peak mid-July with 1K, but experienced a decline towards the end of the quarter. Active users started at 2.6K and experienced a slight downward trend.
Pixel Art － Color by Number from Easybrain Ltd experienced fluctuations in revenue, ending the quarter with $1.6K. Downloads peaked at nearly 2.9K in late July, while active users reached a peak of 30.1K in late August before declining.
Hungry Shark Evolution by Ubisoft had a notable increase in downloads, reaching over 4.5K in late July. Revenue was highest at $2.7K around the same time, with active users peaking at 16.4K.
Sudoku.com - Number Games, also by Easybrain Ltd, displayed strong download numbers, peaking at 26.7K in late July. Revenue showed a peak of $2K in early August, while active users reached a high of 281.8K in late July.
Spaceflight Simulator by Spaceflight Simulator UK Ltd had a steady weekly revenue, with a peak of $1.6K in early August. Downloads remained relatively consistent, peaking at 684 in late June, and active users showed an increase towards the end of the quarter, reaching over 7.1K.
These insights provide a glimpse into the dynamic landscape of Play Pass games on iOS in the UK. For a more detailed analysis, Sensor Tower offers comprehensive data and insights.
